Jamie King, whose career has been greatly influenced by his early years working alongside Michael Jackson and Prince, is the leading creative director of live tours in the world of pop music today. In 2011, Variety published a twelve-page career tribute naming him their first (and only) “Variety’s Billion Dollar Tour Director” acknowledging his combined box office tally of over two billion dollars in ticket sales (which has since meaningfully increased).
In addition to global live music tours, Jamie King is writer and director of the critically-acclaimed Cirque du Soleil Michael Jackson IMMORTAL World Tour (which grossed over three hundred and fifty million dollars worldwide) and also writer & director of the smash hit MICHAEL JACKSON ONE by Cirque du Soleil, the permanent show at Mandalay Bay, Las Vegas (now celebrating its tenth anniversary).
Named by Variety as one of the most influential “movers and shakers” in the music industry and branding him the “Jerry Bruckheimer of tentpole concert tours”, Jamie King is a celebrated artist whose work has received multiple Emmy Award and MTV Video Music Award nominations and other accolades. Quoting Madonna: “No one knows more about music and movement than Jamie King”.
Most recently, King is director of Madonna’s Celebration Tour (2023-2024), director of Ricky Martin’s MOVIMIENTO tour (2020-2021), and was director of Ricky Martin’s ALL IN hit residency at the Park Theater Las Vegas (2017). He also served as executive producer of the VH1 documentary RICKY MARTIN BEHIND THE VEGAS RESIDENCY.
In 2019, King directed Nicki Minaj’s WRLD tour (and related promotional appearances), and was creative director of Madonna’s Eurovision, Billboard Music Awards and NY PRIDE appearances, and thereafter was creative producer of Madonna’s critically-acclaimed MADAME X theater tour. For the past two decades, King has served as Madonna’s creative director. MADAME X marks King’s seventh production with Madonna having served as director of her 2015 REBEL HEART tour; creative producer of her 2012 MDNA tour; director of her 2008 STICKY & SWEET tour; and director of her 2006 record-breaking CONFESSIONS world tour which was universally celebrated as a ‘two-hour long multi-media blockbuster spectacle’. Additionally, King was director & choreographer of Madonna’s 2001 DROWNED WORLD; 2004 RE-INVENTION tour, and director of her hit music video SORRY. In 2012 King was creative director of Madonna’s record-breaking Superbowl Halftime Show, and creative director of Bruno Mars’ 2014 Superbowl Halftime Show performance.
Other music tours directed by Jamie King include: Celine Dion’s TAKING CHANCES world tour (her first world tour following her historic residency at the Coliseum in Las Vegas); Rihanna’s LOUD and LAST GIRL ON EARTH tours; Britney Spears’ FEMME FATALE, CIRCUS and OOPS I DID IT AGAIN tours; Ricky Martin’s BLACK & WHITE and LIVIN’ LA VIDA LOCA tours; Jennifer Lopez’ DANCE AGAIN; Avril Lavigne’s BEST DAMN; Asian superstar Rain RAIN’S COMING; Pink’s TRY THIS; Big Bang’s X DOME; and Christina Aguilera’s BACK TO BASICS and STRIPPED tours.
Jamie has also worked with an array of superstars including Ice Spice, Mariah Carey, Shakira, George Michael, Elton John, Diana Ross and even Ellen DeGeneres. Notably, he has performed in and/or directed five of the most successful Super Bowl performances ever.
In 2005, his strong caché in the pop music world and his athletic dance moves caught the attention of athletic gear powerhouse Nike who tapped him to be their global spokesperson and to create the Nike Rockstar Workout®. Subsequently, fitness publishing giant Rodale released his hip-hop inspired dance fitness best-selling DVD and book, Rock Your Body®.
As a television personality, in 2012 King starred alongside Jennifer Lopez and Mark Anthony in the FOX / UNIVISION broadcast reality series Q’VIVA, co-created and executive produced by King, Lopez, Anthony and American Idol creator Simon Fuller. The culmination of this 12 onehour episodic global Latin talent search was the on-night-only Q’VIVA LIVE at Mandalay Bay Arena, a concert starring Lopez, Anthony and fifty newly-discovered performers, directed by Jamie King.
Jamie has appeared on numerous television shows including MTV’s Rock the Cradle, Bravo’s Step It Up and Dance and MTV’s Beyond Dance, among others, and has made guest appearances on Jimmy Fallon, Ellen and – notably – was profiled in a twelve-minutes-long career retrospective on the CBS Morning Show. As a creative director / producer for television, King has spearheaded numerous iconic Grammy Awards and other live performances and was creative producer of season three of The X Factor.
His most recent work in other aspects of the entertainment industry includes collaboration as Concert Designer with director Adam McCay on the motion picture, Don’t Look Up starring Meryl Streep, Leonardo DiCaprio and Arianna Grande; creative director of Ricky Martin’s appearance on “Rihanna’s Savage X Fenty Show 2021” and Global Creative Director and Board. Member of Paris-based tech start-up STAGE 11, creating interactive music experiences which invite fans to explore, play and create collaboratively inside the musical worlds of their favorite artists.
Jamie King resides in Beverly Hills, CA and is represented by McDonald Selznick Associates talent agency & manager Daniel Sladek.